Channel Insights Episode 1

by Dave Michels

The enterprise comms sector is filled with terms we all know and use but have trouble defining. Channel is one of those terms.

We use it all the time. It’s those intermediaries between OEMs and customers, sometimes colloquially referred to as the middle man. Gender issues aside, the channel is far more complex than that. First, there are multiple layers. Distributor and reseller are so quaint, but there are agents, master agents, service providers, solution providers, and more. Even more confusing is many of these channel partners have their own channels.

TalkingPointz wants to know more. This new series (YouTube and Audio Podcast) is for and about the channel with channel stars.

We also have a special subscription offer for our super-channels in the audience.

 

Subscribe to TalkingHeadz Audiopodcast.