The Googrilla in the Midst

by Dave Michels

Is Google Apps winning in the enterprise? It’s a hard question to answer, but it sure feels like Google Apps are becoming pervasive; albeit not necessarily at the cost of Microsoft Office. Gartner found that Google’s cloud-based productivity suite is gaining market share. In terms of user counts, Google Apps went from about 10 percent of the cloud-office market in 2007 to about 50 percent in 2012 – that’s growing market share in a market that’s growing.