TalkingHeadz with Brad Hintze of Crestron

by Dave Michels

Multi-camera video is best demonstrated in large conference rooms, and that can be a challenge in an expo hall. Crestron solved it: We’re going to need a bigger booth. I experienced Crestron’s 1 Beyond experience in an expo booth with some 15 or so friends, a giant table, about 7 cameras, and 7 screens. #Impressive.

Brad Hintze is responsible for overseeing and accelerating all aspects of the company’s global marketing efforts, including strategy, corporate communications, media relations, digital marketing, product marketing, and advertising. Brad is focused on driving Crestron’s company vision forward by establishing marketing programs and campaigns that promote the company’s outstanding product innovation, workplace technology solutions, digital transformation strategies, thought leadership, and purpose-driven initiatives.  



Dave Michels 0:13
hello and welcome to Talking to kids. They Evan and I are back. It’s been a while. The last time I saw you.

Evan Kirstel 0:20
I know you’ve been working way too hard. You’ve been using properties all over the world. I can’t keep up with you like what’s next a private jet or what’s going on here?

Dave Michels 0:29
I’m going around like the Tasmanian devil you got to come in now for me like fix all the damage. I’ve been doing all these companies but Enterprise Connect was just a blur it was it was absolutely crazy. But I’m looking forward to getting back into the into our groove with our podcasts, you know, I guess record stuff grew. We’re gonna we’re gonna make records here with grooves, we got Brad hips today from the CMO over a Crestron, that should be pretty interesting. When you do that Enterprise Connect. I mean, I saw you at least two or three times they’re

Evan Kirstel 0:54
like Enterprise Connect was the wrong name. It was the enterprise chat GPT show, for all intents and purposes, was really

Dave Michels 1:03
opening the show.

Evan Kirstel 1:07
But you had the emerging tech and innovation for how did that go? Who won?

Dave Michels 1:14
You know, I might be I might be a little biased. But honestly, I’m pretty sure the Innovation Showcase is always the best session at Enterprise Connect. Maybe it’s because I run it but we did with Wednesday morning. We’ve always done Monday morning and Wednesday morning. First thing in the morning, eight o’clock. I’m thinking no one is going to show up at eight o’clock. I mean, I was I was exhausted. But we had a pretty full room. We had six wonderful companies. I’ve written about them on nanogenerator. They did the six minute presentations a little tricky. Some of these companies are like, I can’t possibly describe everything in six minutes. And like this one guy gets up there and like does everything to kind of like hold my beer type of thing. But anyway, it was a great session. Very, very pleased with the innovation. I was really pleased with Enterprise Connect in general. It just took me about four days to recover. It was crazy.

Evan Kirstel 1:58
Yeah, you look pretty exhausted. But innovation isn’t just for small companies today. We’re gonna chat with Brad at restaurant. And welcome up to the show here.

god 2:07
Talking it is a semi monthly podcast with interviews of the top movers and shakers and enterprise communications and collaboration. Your host Dave Michaels and Evan Kirkstall, both of which offer extraordinary services including research, analysis and social media marketing. You can find them on Twitter, LinkedIn, or at talking That’s points with the Z and Evan That’s ki r s t e l.

Unknown Speaker 2:36
Brad, how are you?

Brad Hintze 2:38
Great. Thanks, guys, for having me on.

Evan Kirstel 2:40
Well, thanks for being here. Maybe introduce yourself to the audience. Where are you from? Where are you now? Tell us about your career trajectory at crest drop.

Brad Hintze 2:49
So I joined Crestron a little over two years ago as the CMO. Well, EVP marketing. So thanks for Dave for giving me a promotion to CMO. Yeah, I’ve been at crunch time for two and a half years before that. Prior to that it was really involved with residential control for residential smart home and automation. And then before that a number of software startups, development tools, SAS and integration tools, ecommerce, mobile applications and kiosks and MDM, all kinds of fun stuff. And it’s been great to be here at crunch time, especially in this moment where you’re bringing to bear the whole restaurant ecosystem with all these new trends and modern work and you see and been having a great time here. And I actually

Dave Michels 3:36
met up with Brad and the Crestron team in Barcelona at the ISC show. Me, I think I sent you some photos. I mean, they had a booth that was bigger than a typical Walmart, that’s probably I’ve never seen booths this big. And they had all these different things within their booth. One of them was like a 15 person conference room that was on display within their booth. It was just like one little part of it, but absolutely insane that the whole show had booths or like stands or on the other side of the ocean stands. Yeah, I’ve never seen stands or booths as big as any conference. And these were just extraordinary. And so you just went all out there. And I was really impressed because that kind of restaurant improperly siloed in my filing system. They do this and that and that and it was really quite surprised at what you what I’ve seen in there. So we’re excited to have you on the podcast to talk about this a little bit. So we’re going to talk about I think I don’t know your brand. You told me what your what you want to talk about. But But I want to talk to you about this one beyond stuff that you are showing in the booth. And so let’s just start off with some basic introductory stuff. One beyond is a company that you acquired. Why would crest run the maker of electronic curtain controls by a company called one beyond what were you thinking what was going on what was going through?

Brad Hintze 4:57
Well, it’s a good question. We had a lot of internal debate. about it right and we like to Crestron has always operated in the mode of let’s leverage our internal domain expertise to build really fantastic products that can pull technologies together to make the experience in a meeting room or in any space really, really simple and easy to use. And you know, that started with control. And then we start bringing AV audio and video. And then of course, some of the environmental stuff, lighting and shades. And all of that’s important too. And then about five years ago, we started getting into the video conferencing game with one solution. But now with the just exploding, embracing and use of video conferencing, we knew we needed to add camera and intelligent video expertise internally. And we could go build it. Or we could bring in a really talented team that already has a really good head start with intelligent video. And so that’s what led us to do something which was actually kind of rare for Crestron, which was to acquire this technology and bring the team in so that we can have that engineering expertise. Now of course we get the existing products, right. But that also puts us on a path where then we can do even more great stuff with that expertise and building on top of that technology and bringing it in in a more integrated way to the rest of our ecosystem.

Dave Michels 6:24
Well, that was the first available when I started in January. Was it available? Or is that a preview? Like let me let me click Make sure I got this right. It’s available. It’s that was the first available multi camera system I had seen. And then of course I wouldn’t I would just said Enterprise Connect last week or a couple weeks ago. And an Enterprise Connect we saw multi camera solutions from Microsoft from Cisco and from zoom. So you were kind of ahead of these guys. You guys are you guys are shipping this multi camera stuff earlier. Clarify again is one beyond the brand you’re using or is Crestron the brand you’re using what? What exactly do you name this multi camera meeting room solution.

Brad Hintze 7:06
So the meeting room solution, the cameras today and the intelligent video software the technology that is under the brand one beyond right they were available in the market under the one beyond label you order them today they’ll come with an A one beyond name on it. But it does plug in natively to the rest of the Crestron ecosystem. And what we showed there, and we call it the sightline experience, which is really the kind of really representative experience of what can be created when you pull all of these technologies together to really create a fantastic meeting room experience. The cameras and multi camera view, the outside looking in was one part of that experience that was really powerful, certainly, and you see a lot of people chasing down this path for good reason. That’s what customers want. And that’s what they need to have these really effective meetings. But it also included the displays around the room, leveraging our video distribution and control technology also. And we think that when you bring all of these elements together, and you have to experience that’s why we built a 15 person conference room on our stand, you have to experience it so that you see you begin to understand what it can do for you. In the meeting some of this stuff when everybody was locked away. In the pandemic, we started pontificating around, oh, what do we need now in this newly expanded hybrid world? But then you start getting more and more people in the office, but not everyone, you start experiencing different kinds of challenges, and how do you help solve them? Right,

Dave Michels 8:41
Evan, and I get a lot actually, though Evan and I were just pontificating recently about new ice cream flavors that need to be.

Evan Kirstel 8:49
But you guys have been in this game for I think four decades at restaurant, is that right? And automation, and control technology. And this must be the most exciting time in that journey. When you look at the blurring of the workplace and the home, the office, smart building and the smart home. Do you see these things coming together, you know, in a meaningful way? Or do you still see the dividing line between the two?

Brad Hintze 9:16
Well, I think that they are coming together they need to come together. They have to I think that if you really want to create a compelling experience that everyone in an enterprise or a business can feel comfortable walking in and using, right? How do you set up so you can have a meeting without needing to think about the technology in the meeting in the meeting, you can just focus on the purpose of the meeting. In order to accomplish that. You got to bring all these things together. And we do feel like Crestron is in a unique position to do all of that to bring it all together to create that experience. Not only do we have the technology but we have the channel we have the professionals that are trained on Crestron that are already calling on these customers. They know how to deploy this and so We do feel very fortunate to have all these things come together at this time.

Dave Michels 10:04
I think it’s interesting that for vendors have basically launched multi camera type of solution to the meeting room in the last few months, they’re not even similar. They’re all four companies are doing it very differently in their approach. What does this come from? I mean, why did all of a sudden the video guys decided that we needed a multi camera? And was this? Was this a breakthrough in technology? What do you think is causing this,

Brad Hintze 10:27
I think it’s probably more the arms race that is happening today. Because there’s so much demand, everybody’s talking about it, everybody’s trying to solve the various problems that are introduced by hybrid work, and actually just this move into more flexible working, it’s become clear, you can’t solve it with just a video bar on a wall, right. And as more organizations get back to work, as they tried to bring people in and keep their teams really focused and productive, they encountered these new challenges. But because there’s an arms race now, by all these vendors, like how can we capitalize on this market the most, you know, you see these various ways that people are coming at it. Great, it’s awesome. I think it’s a good thing for our industry, right? The opportunity, hybrid work has driven people to embrace video conferencing in a much deeper way, in our industry can step up and innovate, and create really great solutions that keep it that deeply penetrated. And I think it’s a good thing.

Dave Michels 11:27
I’m gonna put you on the spot here. I’m an analyst. And so people lie to me all day all the time. So I’m gonna give you a chance, I’m gonna push back on here, this give me a chance to defend this. Because certainly the industry has decided that the world needs multi camera solutions in their meeting rooms. Is there any indication whatsoever that the enterprise is asking for multi cameras, multiple cameras in their meeting? Yes,

Brad Hintze 11:52
let me qualify that a little bit. We get questions along those lines. And in fact, since ISC, our experience center is booked solid for all of April, doing demos of the multi camera technology, and this is of enterprises raising their hands and saying, I want this right, we have major enterprises today that are deploying it, right, we have a major partner, a big brand name in the services that has it as well. And we’re bringing customers there. So I think that yes, there are corporations that are coming in. Now, they’re not coming in, and they’re saying I need multi camera. They’re coming in and saying, I have a space that’s like this, and I need to enable a meeting like this. And our answer then is multicam. Here’s this experience. And so that’s why I qualify it, they know they need it. Some people are asking for multicam, specifically, others are just describing the problem. And we’re putting all the camera out there as a solution.

Evan Kirstel 12:50
Interesting. So let’s shift to flexible work, hybrid work, whatever you want to call it. Where do you see your customers settling? What’s the balance or the flow between work from home and in office? So what’s your anecdotal feedback?

Brad Hintze 13:05
So far? Oh, yeah, I know, it’s a debate that will probably be having for at least another couple of years. Our perspective, though, is, within an organization, if you have one person that’s remote, it doesn’t matter, you got to enable flexible working in terms of you’re going to have meetings, that will likely have a remote participant in so you need to be enabled for that

Dave Michels 13:30
at all wrong, Brad, if you got one person locks, and you just celebrate.

Brad Hintze 13:37
Exactly. If you’re not hearing the site for the meeting, then you don’t get to participate, right. But then also, like how many companies are truly insular and only talk to their own employees, right. And anytime you work with a vendor, you work with a partner, you need those capabilities. So in our perspective, you know, we don’t wait into or we don’t have an opinion that most companies should be on a three by two, or you should be half and half or whatever we know. And so we tend to make investments around the realities of what we know those enterprises or organizations will always need. And that is that they will always need to be able to include remote participants. But the thing that’s also unique to Crestron is that we also know those organizations need to enable really effective in person collaboration doesn’t matter whether they’re all in once a week, once a month, or even once a quarter, when they’re in that’s a high value meeting. And you need to be able to have effective collaboration wireless presentation in the AV needs to work you need to have space to do all that. So that’s what we bring uniquely to the conversation. You know, we’re not only focused on the video collaboration and put a bar on the wall. It is that holistic, flexible working experience, which video collaboration is a huge part of but it’s not the only part.

Dave Michels 14:57
So I’m guessing you’re playing I’m Scott, Rouen, right? You are going to be the first of all, you weren’t the first to market with a multi camera solution and you were in that was going to be a big differentiator. Now, everybody else has multi camera solutions. So the question now is, if everyone has multi camera solutions, how do you differentiate your solution? And is it hardware software? Or both? Or it’s now standard issue? Apparently.

Brad Hintze 15:23
The word multicam is standard issue. Everybody has it pointed out earlier, right, the implementation is quite dramatically different. There are several core things that we lean on as those differentiators, right, certainly the hardware, right, optical zoom is really important, but also the software and the technology to track a presenter to frame a speaker, right to do it from far distances, you know, 50 feet away, not just six feet away, or eight feet away. So those capabilities exist for us today. And that, and that’s really critical. But when you think about everything else that has to happen around the video call, right? And how can you augment that experience, the video distribution that I talked about earlier, the control, you know, the automation to walk into a meeting room and have it start turned on, ready to go so that when you sit down at Sing, it’s a single touch, right? Our deep integration, of course, with Microsoft Teams and zoom rooms, those are really critical. That’s where we’re leveraging our domain and engineering expertise, to add to the multicam experience, and bring all of the value that we’ve got there combined together to really create that flexible stuff. Like you said earlier, we’ve been in those custom spaces, the townhall spaces, the divisible rooms, the ballrooms, and all that we’ve been in there for decades, we’ve been in the boardrooms for decades. Now we’re taking it also down to the meteors. So for the enterprise, we can bring all that together and one vendor, all the various meeting room types. And when you combine all of that with the multicam, we feel like that’s a strong differentiator. And

Evan Kirstel 17:00
this discussion has been very disappointing. For me, we’re already a third of the way in here, we have not mentioned artificial intelligence, machine learning or chat GPT. But Brad, in all seriousness, what’s the impact in your product development process or in your products of AI and ML? And you know, the transforming the user experience and other things?

Brad Hintze 17:22
Yeah, I think it’s interesting. We, as people that are paying attention to industry trends, and all this, we’ve heard AI and ML for many, many years, right? People, you throw it out there as a as a buzzword, but it didn’t really reach the moment that it is now until you could see real valuable output, right? And the magic that you get, like here, put in a prompt and create this text for me, right. And I used it this week on the little marketing campaign idea that I had, right. And so once you create a bridge, from the promise of AI, into a real tangible outcome, nobody cares, right? And chat GPT did that AI. Now I’ve got this text output in our world, that AI is really related to Speaker tracking, and presenting and group framing. But it also extends to analytics in terms of room utilization, and space optimization, in making recommendations around how you might change the way you do those things, the way you make things operate the health of the system, so that that can inform your space planning. But also, we’re in the business of control, which means creating user interfaces that are easy to use, and how do you do that really, super efficiently. So you can see a world to where you can use AI to help in using simple language, not code, but simple descriptions to autogenerate a user interface that is directly custom to that room and that experience, which then therefore creates a more intuitive experience. So those are all of the opportunities that you can leverage with AI, some of it we’re doing today, some of it we’re playing with.

Dave Michels 19:05
So that is your role at Crestron limited to one beyond or is your marketing role broader or the whole portfolio or what are you responsible for?

Brad Hintze 19:15
All right, all of the whole Crestron, all of Crestron. Yeah all of the metering technology, all of our commercial technology, including that residential technology as well.

Dave Michels 19:25
Oh, we got to talk about residential stuff because yeah, right.

Evan Kirstel 19:28
Yeah. Yeah. Dave has some tech support issues he may have his curtains are locked to closed, but I know a

Brad Hintze 19:36
guy I know a guy.

Evan Kirstel 19:39
That’s what would you say is growing faster, the smart home space for you or the enterprise? Or are they apples and oranges?

Brad Hintze 19:48
They’re apples and oranges. In a way. I think that over the course of our history, we’ve seen back and forth trends, historically, where when resi was really hot, you know, maybe commercial was a little different. First, and then 2008, residential really slowed down with housing crisis and commercial took off, right. And we we were poised at that time, fortunately, with new technologies in vx and our video distribution, and so we were really able to accelerate at the beginning of the pandemic residential took off. And so did you see and so did demand for other technologies. So we are in this moment where both have really kind of accelerated now, as we see in economic headwinds, you know, residential is battling some of that. But we’ve got a really strong durable business there too, which is really good. And we continue to see really good demand for the rest of our technology, awesome.

Dave Michels 20:42
Cholesterol is a global company, is that correct?

Brad Hintze 20:44
Yeah, we are

Evan Kirstel 20:46
going to talk about that. What’s the culture at Crestron? And how do you encourage employees to be creative and come up with all kinds of new cool ideas? Give us a peek behind the curtain pun intended?

Brad Hintze 20:59
It’s great question. I think one of the things I’ve loved about this, the culture here at Crestron is it’s a culture that’s always been centered on two things, taking care of the customer and doing the right thing for the customer every single time. And how can we use our experience and knowledge to build really great products. And that extends everywhere we’ve been for a long time is particularly on the engineering side, where you’ve got teams of people that are out there generating ideas rather than kind of this top down dictatorial approach. But we also have a very engaged field team and channel team that’s out in the market. We’re not like a typical manufacturer, that you just sell through distribution in that you have no relationship with your end customer, that customer obsession, the being out there with them and in front of them. And then this culture, this engineering culture, it’s tricky.

Dave Michels 21:49
I mean, you’re not a direct, I don’t believe your direct, right, you’re going from shallow part. And if that’s what your customers?

Brad Hintze 21:56
Well, we have started over the last several years investing more in building teams that can go direct to customer with our partners, as well, our channel partners. So we think that that is really critical, it unlocks opportunities for our channel partners, right? Because when they go in with the manufacturer, right, it adds added confidence for the organization to choose us and that partner, so that’s super valuable. But you also get major customers that are doing five and 10 year deployments in the 10s of millions of dollars, they want to have a direct relationship with the manufacturer and know that they’re making the right choices. So we’ve started to invest in those relationship management teams, those account teams that have that long term engagement with the customer. And with the pro partner, we think that is really, really important.

Dave Michels 22:45
Is it the same for residential? No,

Brad Hintze 22:48
we’ve not done that. The same on residential rate, the scale is different the type of relationship the customer is on the residential side, they rely so heavily on the channel partner for different kinds of things. Right? Residential.

Dave Michels 23:00
Yeah, you’re not you’re not, we’re not buying your stuff of Home Depot. We’re

Brad Hintze 23:04
Yeah, no, totally Yeah. And while customers prefer Crestron the brand and they want it, many of them don’t actually. And they rely on the recommendation of the residential partner to say this is the technology you should use, right? And they’re actually buying more into the relationship with the channel partner, right? And that the service that you provide, and the technology choices, unfortunately, sometimes a secondary choice, which is fine, right, and that’s why our go to market

Dave Michels 23:30
is the primary choice because I went with a different home automation. So this is old, this is 2008. And then my last my dealer because he became a Crestron dealer and I was like he couldn’t help me anymore.

Evan Kirstel 23:38
Dave has very particular requirements for home automation, things like fax machines, and dial up modem

Dave Michels 23:47
enterprise because I wanted to find out more about residential home automation that that is Isha. But there were very few people that I’m not even talking restaurant, I’m talking the whole show very few people that were able to talk really about home automation. That’s a business enterprise show.

Evan Kirstel 24:02
Yeah. Speaking of that, you mentioned Microsoft is a partner. Maybe describe that partnership and a little more detail and one other partners. Are you looking to integrate with or interrupt with?

Brad Hintze 24:13
Yeah, we have a really unique and valuable relationship with Microsoft. They’ve been a customer of ours for a very long time, very long time. In fact, 15 years ago, they came to us and said, Hey, we want to be able to show the schedule of a meeting room outside of the room on a touchscreen and so we jointly developed a solution for them as a customer on Password today. They have teams panel and software. We’re one of the OEMs that that run there. So they’ve been a longtime customer. And then of course as a development partner. You know, we’re deep into the the team’s room ecosystem. We have several products that are certified teams rooms at Enterprise Connect. You probably saw the announcement we’re the first manufacturing partner to release a BYOD team’s product with There are AirMedia wireless conferencing solution. So we have a fantastic relationship there with Microsoft. And we also have a great relationship with zoom in zoom rooms, we have a number of products that are zoom rooms certified, including our multicam solution was just recently certified with Zoom scheduling panels, digital signage at the show, we also showed our controls integrated into our control interface integrated into the Zoom Room experience. And so deep partnerships there, we know that customers really rely on that. And then of course, we’ve also been partners with Cisco for quite a while we have native integration with some of our control products to work with Cisco, they come to us, we work on a lot of projects, AV control, and distribution and all of that, but those are our primary ones on the UC front. Now

Dave Michels 25:46
back to the one beyond the multi camera thing that is kind of like independent technology, right? I mean, I know you want to get certified and everything, but it doesn’t really require an integration to zoom or Microsoft or Cisco, it should kind of work by itself, right? Is that correct? Yep,

Brad Hintze 26:01
that’s exactly right. So it will work with any of the other services too, it is independent. In fact, you can also integrate it into a competing or an alternative MTR or a Zoom Room. So if you have a different platform that you want, but you want this intelligent video multicam experience, we can support that as well. Right? Again, we want to provide our customers the most choice to deploy technology. And, and so we give them many of those options.

Evan Kirstel 26:28
Fantastic. Let’s shift gears a little bit to yourself. You’re in a beautiful part of the world Salt Lake City. I can only imagine what you do for fun. I imagine there’s a lot of outdoor activities involved, of course, refer to that

Dave Michels 26:39
white powder all over the mountains. I think it’s called salt. Salt.

Evan Kirstel 26:43
Exactly. Yes.

Brad Hintze 26:46
That’s right. And so much outdoor activity here, which I really, really love. On the weekends in the winter, it’s skiing, except for we’ve just gotten so much snow lately, the resorts can’t even open. It’s just a wild thing. So a lot of skiing, lots of hiking and camping out there. It’s a beautiful, beautiful place. But I love to travel around and visit our customers and our partners and eat all the great food. That’s one of the wonderful things about Barcelona. You’re out till 130 Because you’ve spent all night over some really great tapas and great wine. And yeah, it’s really wonderful.

Evan Kirstel 27:17
Good times, what are you looking forward to coming up any trips, travel events or otherwise? On the agenda?

Brad Hintze 27:24
Yeah, we actually have an event that we call modern work Summit. We’re back in Spain in Madrid,

Evan Kirstel 27:29
you pick the worst places for events? You know, I think David, every one of them, actually. But yeah.

Brad Hintze 27:36
We’re actually really looking forward to it, we’re going to release several new products. We’ll have Microsoft there. We’ve got several customers really big name customers that are going to talk about

Dave Michels 27:45
what they’re doing. So what is this conference? What is this?

Brad Hintze 27:49
It’s called Modern work Summit. It’s May 23, and 24th in Madrid. And it is not a Crestron training event. Right. It’s not a croissant sales pitch. You know, we’re getting together and talking about the trends that are driving the future of work and modern work, hear from partners hear from customers, right? We talked about those kinds of how do you evaluate your readiness to to embrace modern work? And where should they look at investments and that kind of stuff. And then of course, we’ll unveil several new technologies as well. So yeah, it’s a great event. And then two weeks later, we’ll be in Orlando for Infocomm. So that’ll be also a really a really great show. Yeah, it’s

Evan Kirstel 28:27
great to see the world returning to normal, and it’s good to see you guys helping that transition. So yeah. Thanks, Brad. Thanks so much for joining us on Talking Heads really enjoyed the chat. Dave only stood up once or twice, which is a record for him. But yeah, we’re just gonna say goodbye to the audience here. And thanks so much. Look forward to seeing you soon.

Brad Hintze 28:45
Thank you guys. I really enjoyed the conversation as well.

Evan Kirstel 28:51
Well, Dave, that was really interesting. I didn’t know much about restaurant, I was quite insightful and illuminating.

Dave Michels 28:57
You know, we both moved recently. And you know, I had a huge investment in home automation in my old home, but it was

Evan Kirstel 29:04
basically yeah, I’ll say it. Yeah.

Dave Michels 29:07
Investment in all the tech has changed for 15 years. Are you gonna put on any home automation into your place?

Evan Kirstel 29:13
I have a hodgepodge of half working Alexa’s and Googles and Siri devices, it’s a complete mess. Maybe I need to call a restaurant partner and really come in and do this properly. Because

Dave Michels 29:24
there’s so much that I’m really missing from my old house that I don’t have in this current place that because you said all that technology is fantastic. I’m gonna start with whites. I forgot the lights. I did. Actually I was turned I did put into electric curtains. But yeah, this is like everything is available. But getting it all to work in a seamless environment. That’s a whole nother story. And I’m finding that I don’t have time to figure it out. It’s just it’s too. There’s so many different people to talk to you about this. I can barely

Evan Kirstel 29:52
get this podcast to work. So yeah, we should do a dedicated session. Well, thanks, everyone. Thanks for viewing. Thanks for watching. We look forward to our next guest until that take care

Unknown Speaker 30:02
you may get into conversation

Unknown Speaker 30:12
man you gotta get out of here. Phone don’t don’t don’t read your phone. No man knows me

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